Kart racing in the streets of a city is something you wont see every day! In 2010 we proposed and delivered to the organizers, the concept of broadcasting the action of this great event live and sharing it with the rest of the world.
For this project we developed a micro site, based on the Liveloop technology. From the micro site viewers could watch the live races and all the side event content such as interviews, highlights, etc.
In this project we used three streaming stations for three different content feeds. The basic stream covered the major racing circuit with 5 camcorders, with video mixing. Two extra streaming stations were covering the two main corners of the racing circuit. The three live feeds where presented with a graphic design to the micro site so the audience would experience the event in a full scale. All the streaming stations used several separate high speed networks (main and standby) that we installed for this project.
We also developed a web application that showed the position of the first driver in every race, and of course we presented in real time all the results, lap times, etc
During the two day event, while streaming the action, we continuously shared information from the races using social networks and uploaded on demand videos with the races, highlights and happenings, almost in real time.


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